Jen Thorneycroft Portfolio

👋 Hi I’m Jen

I work on elevating experiences through thoughtful design

based in Portland, OR with 8+ years of product design experience

Featured Projects

Designed and implemented new ways for service professionals to manage business expenses, resulting in a 24% increase in retention

Housecall Pro

SaaS | Fintech

Spearheaded the conception and launch of an expense management product,
averaging $24,000 in monthly spending per customer

Spearheaded the conception and launch of an expense management product, averaging $24,000 in monthly spending per customer

Plate IQ

SaaS | Fintech

Deliver an updated solution for a local health insurer, enhancing UX and information architecture within a tight deadline

CCHP Health Plan

Web | Healthcare

Drove the redesign of a responsive website and rewards program through improved usability for a $400m e-commerce operation

World Market

Web | E-Commerce

See all work

Suite of Tools

What I Do Best

Product Design

I design intuitive and user-centered experiences, balancing business goals with user needs to create seamless digital interactions.

User Research

I uncover actionable insights through research, leveraging user feedback and data to inform design decisions and drive innovation.

Strategy

I develop strategic design approaches that align with business objectives, ensuring scalability, consistency, and measurable outcomes.

Visual Design

I craft visually engaging interfaces that elevate user experiences, combining aesthetics with functionality to bring designs to life.

Learn More

Words of Appreciation

“Jen is an exceptional design professional who combines creativity, strategic thinking, and a collaborative mindset to deliver outstanding results. Whether she's conducting user research, mapping journeys, or crafting high-quality designs, she approaches each task with precision and passion.

One of Jen's standout qualities is her ability to bring people together. She fosters seamless collaboration across teams, ensuring alignment and efficiency in even the most complex projects. Her proactive approach and dedication to finding innovative solutions make her an integral part of any team.”
Parvaneh Amirahmadi
Frequent Collaborator & Designer @ Housecall Pro
Jen is passionate about product design and enjoys the challenges and objectives involved in that role. While we were working together, she performed many roles across the spectrum from strategy and research-oriented tasks like journey mapping and contextual inquiries with users to implementation tasks including site maps, wireframes, high-fidelity layouts, working directly with the client to meet the project goals.

She also spearheaded an internal effort to improve collaboration between the Experience Design team the and Development team, including flying out to Lehi, Utah and Torino, Italy to meet and work with the respective teams and her work and recommendations are currently part of our current handoff workflow.
Jeff van Loben Sels
Co-Worker & Design Manager @ Hoverstate
“Jen is an exceptional design professional who combines creativity, strategic thinking, and a collaborative mindset to deliver outstanding results. Whether she's conducting user research, mapping journeys, or crafting high-quality designs, she approaches each task with precision and passion.

One of Jen's standout qualities is her ability to bring people together. She fosters seamless collaboration across teams, ensuring alignment and efficiency in even the most complex projects. Her proactive approach and dedication to finding innovative solutions make her an integral part of any team.”
Dariusz Musielak
Collaborator & Engineering Manager @ Housecall Pro

“Jen is an exceptional design professional who combines creativity, strategic thinking, and a collaborative mindset to deliver outstanding results. Whether she's conducting user research, mapping journeys, or crafting high-quality designs, she approaches each task with precision and passion.

One of Jen's standout qualities is her ability to bring people together. She fosters seamless collaboration across teams, ensuring alignment and efficiency in even the most complex projects. Her proactive approach and dedication to finding innovative solutions make her an integral part of any team.”
Parvaneh Amirahmadi
Frequent Collaborator & Designer @ Housecall Pro
"Jen is passionate about product design and enjoys the challenges and objectives involved in that role. While we were working together, she performed many roles across the spectrum from strategy and research-oriented tasks like journey mapping and contextual inquiries with users to implementation tasks including site maps, wireframes, high-fidelity layouts, working directly with the client to meet the project goals.

She also spearheaded an internal effort to improve collaboration between the Experience Design team the and Development team, including flying out to Lehi, Utah and Torino, Italy to meet and work with the respective teams and her work and recommendations are currently part of our current handoff workflow."
Jeff van Loben Sels
Co-Worker & Design Manager @ Hoverstate
“Jen is an exceptional design professional who combines creativity, strategic thinking, and a collaborative mindset to deliver outstanding results. Whether she's conducting user research, mapping journeys, or crafting high-quality designs, she approaches each task with precision and passion.

One of Jen's standout qualities is her ability to bring people together. She fosters seamless collaboration across teams, ensuring alignment and efficiency in even the most complex projects. Her proactive approach and dedication to finding innovative solutions make her an integral part of any team.”
Dariusz Musielak
Collaborator & Engineering Manager @ Housecall Pro